How to Market & Sell the ‘Photo Booth Experience’ to Grow Your Business
Join Ursula in this transformative session, where she will guide you through a fresh, innovative approach to growing your photo booth business.
Key Takeaways:
Create Unforgettable Experiences: Learn how to design unique experiences that will not only set you apart from the competition but also delight your clients.
Smart Marketing Strategies: Discover proven marketing techniques to ensure your distinctive experiences get noticed by the right audience.
Master the Art of Sales: Equip yourself with powerful sales strategies to confidently charge higher rates and successfully convert leads into loyal customers.
About Ursula McKinley
Ursula McKinley is a seasoned marketer with an impressive track record of 20 years in the industry, covering PR, Branding, Marketing and Event Management. With a career that includes working with major global brands such as Hilton, Subway and Google, she has earned a reputation as a leader in her field.
Ursula is a member of the Chartered Institute of PR, a Fellow of the Chartered Institute of Marketing, a Google graduate, sat on the Marketeers board for Facebook in Europe for five years and is currently undertaking a Masters in Business Coaching, Mentoring and Leadership.
In 2015, Ursula took on one of her first freelance clients, the first mirror photo booth company in Ireland, and co-founded Media Lab NI in 2016. The company now hosts 19 different photo booth products, with Ursula and the team utilize various software to deliver 300 weddings and 200 corporate events annually, as well as managing large corporate activations and permanent installs across Europe, Ireland, and the UK. Ursula later expanded her marketing expertise to support 22 photo booth companies worldwide before developing a concept with her business partner, Sammy English, to help booth owners professionally position and market their businesses with a monthly marketing subscription website, www.photoboothmarketing.com.
Today, Ursula and the team have created over 650 professional marketing videos, 9,000 professional marketing images, 250 hours of training, over 150 ebooks and downloadable resources such as pitch decks; while mentoring over 3,000 owners worldwide. She has helped new owners grow their businesses sustainably and even assisted them in securing many six-figure jobs. Ursula has also helped to create and launch 175 photo booth brands, their marketing materials, and websites.